# Content Creation {% embed url="" %} ## Content Creation is our Core NEKO is leading the way for content creation centered around the NEAR ecosystem. Currently, there is a lack of enjoyable-to-consume educational content about NEAR Protocol and NEKO creators are working to solve this. Educating new users is a mandatory step in the onboarding process for bringing mass adoption to NEAR Protocol. NEKO leverages TikTok and YouTube to reach a wide audience. NEKO is giving NEAR Protocol a massive presence on TikTok that is unique to any other layer one blockchain. All it takes is one viral video to reach millions of potential new users overnight! **2.5% (250 Million) of the total NEKO token supply is rewarded to creators for making content under the NEKO umbrella.** Content creators are rewarded with NEKO to make educational content about the NEAR Protocol ecosystem. NEKO content creators breakdown DeFi, NFTs and development on NEAR in a format that is easy for anyone to understand. ## Neko Morning Show {% embed url="" %} The Neko Morning Show is the #1 NEAR Protocol podcast with hundreds of live viewers and 1M+ impressions! {% endembed %} ### Making NEAR Protocol easier to build on {% embed url="" %} We dumb down the basics of building on NEAR {% endembed %} --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://neko-token.gitbook.io/nekopaper/nekosystem/content-creation.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.